Braid For Less is an African braiding salon in Greenville, North Carolina.
They already had a look they were happy with. What they did not have was anywhere to send people, or any way to be found by someone searching for braids in Greenville. Everything ran through Facebook and word of mouth.
So this was not a rebrand. I took the look they had and built a site around one idea: nothing hidden. Every style priced upfront, braiding hair included where it applies, and the full menu public so nobody gets a surprise at the chair. Style tiles carry straight through to the booking form with the style already selected. A $30 deposit holds the slot and counts toward the total.
Ten Google reviews sit on the homepage because they earned them.
I still run their search work month to month, so the site keeps working while they are busy doing hair.
"We didn't need a whole new brand, we just needed a website that looked professional and actually got us found online. The best part is having them handle the ongoing SEO. It is such a huge weight off my shoulders knowing the site is constantly working in the background to bring in local traffic while I'm focused on doing hair."